Establish in 2010, PEKA was formed with the vision to save the oldest rainforest with all its biodiversity from extinction, as part of the total living environment for people. Its mission is to be the force in ensuring the protection and conservation of the natural environment.
Founded by Puan Sri To’ Puan Datuk Shariffa Sabrina for her love of nature and belief in preserving the natural heritage, PEKA has strictly been run by volunteers since its inception. Its office is nominated every 2 years through general elections held during Annual General Meeting. To date, PEKA Malaysia has received over 15,000 likes and followers on Facebook ; while, PEKA have more than 300 registered members. Since 2015, PEKA has formed 6 state branches – Pahang, Perak, Selangor, Kedah, Penang and Negeri Sembilan.
For Malaysia to enjoy and sustain a clean and healthy natural environment for the present and future generations.
To be the force in ensuring the protection and conservation of our natural environment.